Two non-obvious features of #AMUG 2025, as Rohit Bhargava would call them: mentoring and no-agenda roundtables.
- Nice to see fellow Listeners Chris Prue, Rachel Levine, James Hockey (Additive🦄) and Yours Truly among others, having conversations with the younger fellas. Brilliant questions and Brilliant minds (Rachel and the younger fellas).
Attracting, nurturing and retaining talent is essential to avoid becoming a ghost Industry.
- Tim Bell (AMUG🦕) ran a captivating hour of exchanges with AM users on their use of AI.
No agenda, no slides for a non-digital get-together among industry peers – and we had a Googler in the room, Marina Dolivo.
Epic fails, fast improvements and most all: the adoption of an AI agent.
Since you insist, here are my two-three cents on the AI-AM matchmaking:
– an Industry that prides itself with the label ‘Advanced Manufacturing’ cannot not-have an #AI Agenda. Saying ‘it’s just a tool’ means not having an AI Agenda.
– I was told that one of #SXSW gurus, Amy Webb, once said something like: “Don’t be afraid of losing your job to AI. Be afraid of losing it to someone who uses AI better than you do”.
Could it apply to an entire Industry?
Could extent to which a Manufacturing Industry leverages on AI be its key success factor?
– During the discussions in the think tank Red Thread X a sharp marketer, Vi Ma asked: “In the past, Brands fought for attention. With Internet 2.0 they fought for intimacy. What’s next, in the age of AI?”.
Ari Popper replied: “Brands will fight for your AI agent’s attention”.
I believe that B2B has much to learn from B2C, which typically adapts more quickly to changes in the consumers’ base. The discussion Tim stirred pointed in the direction of Additive Manufacturing-trained agents as something that has already started being developed.
Great edition of AMUG (Additive Manufacturing Users Group); hope I made it clear.