New milestone! 200 articles listed on our Literature webpage. 200 works studying VALIMET, Inc. Aluminum Alloy Powders.
Join us for a Q&A session with our VP of Sales & Marketing, Luigi Alzati.
❓What’s a Literature webpage?
💡”It’s a curated list of published articles based on the materials your company manufactures. Its purpose is to show how your solutions are applied in practice.
It’s a patient collection: first you identify the works you value, then you place them neatly on the shelf—side by side with others, ready to be discovered.
❓Why having a Literature webpage?
💡”Considering the large number of powder samples Universities request from us and the number of publications they generate, the right question is probably: ‘Why not having one?’… “
❓How did the idea come up?
💡”As a start, my parents were both University Professors. Something of their approach to problems eventually sunk-in (not that as a teenager I didn’t try to resist to that). Also, my previous employers, Höganäs AB and Imerys Graphite & Carbon were what organizational Literature considers ‘learning Institutions’. In particular, they actively collaborated with Universities and Research Centers.
VALIMET has the same organizational profile: we only had to tell the story.”
❓In practice, how did it begin?
💡”Right after joining the team, I decided to refresh the website and we started working on the Literature page with our CTO, Roy Christensen, our Technology Manager, Ian McCarthy, PhD and our webmaster, MLW Marketing, Inc., which is our axe in the sleeve.
Quite early in the process we realized that sorting the papers by topic was the path to extract more value from the webpage – and here we are.”
❓What’s the ROI of a Literature webpage?
💡”Several stakeholders were positively impacted: our partners in the Academic World got more visibility for their hard work. Soon, instead of doing the search ourselves, we started getting notifications of new VALIMET-related publications from the researchers.
Also, our Technical and Sales teams could learn more about the Applications we serve; ultimately, our Customers could benefit from our upgraded service and their R&D employees can find a ready-made Literature survey on how VALIMET powders perform.”
❓Tell us something Non-Obvious about collecting 200 papers.
💡”Becoming able to connect a Customer or End User who’s working on a specific challenge to an Academic team dedicated to that same problem is a GREAT professional joy.
This kind of networking is to me true Industry Leadership”.
❓Papers, papers…and we thought that VALIMET was all about its Orchard.
💡”They’re not so different: if you grow an Orchard by planting new trees and grow a Library by adding more books, the criterion to follow is always the same: that of good neighbors.
This concept by Aby Warburg is quoted on the very intro to our Literature Page…”
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